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Adobe Acquires Figma, How's It Going?

Adobe acquires Figma for $20 billion USD. Figma will remain free for now for educational purposes, it could become paid.
Adobe Acquisition of Figma
Adobe. Source: VCGamers

Figma is a startup company that has been around for 10 years. Reportedly, Adobe has made an acquisition of Figma and the acquisition has the highest value to date.

Figma has an interface design application product with a mainstay feature, namely web application-based consumer collaboration.

This time, VCGamers will discuss Adobe's decision to acquire Figma and the future of Figma's products after the acquisition.

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Adobe Acquisition of Figma

Figma view
Figma view. Source: Medium – Muhammad Wildan Wari

This acquisition by Adobe has a value of more than IDR 298 trillion. According to Bloomberg, this value is the largest acquisition by Adobe at this time.

This price, which is equivalent to $20 billion USD, is divided into payment by share value and payment in cash.

According to adobe, the collaboration between Figma and Adobe will forge a new path to the digital creative world on a collaborative basis.

According to Bloomberg, the acquisition value is currently the largest purchase from a private software company.

However, what is the reason Adobe made the acquisition and spent that much money? Come on, see the discussion below!

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Reasons for Adobe Acquisition

Figma website
Figma website. Source: Figma

Adobe has hopes of accelerating their web creativity program and giving more space to Creative Cloud Suite technologies.

Loyal Adobe customers will get Adobe's visual editing features through the Figma platform because of this collaboration.

Adobe and Figma will help individuals and teams become more productive and creative through this agreement.

The combined company will have a rare opportunity to strengthen future jobs by bringing together the capabilities of each company.

In conclusion, the collaboration of the two companies will focus on collaboration and the Web will become a platform to make it easier for teams who want to create together.

So, multi-consumer capabilities with Figma's web base will accelerate Adobe's technology, namely Creative Cloud on the Web so that creative processes will be more productive and more people will have access.

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Figma's Future After Acquisition

Interview Adobe Acquisition of Figma
Interview Dylan Fields. Source: Bloomberg

According to Dylan Fields as Figma's chairman and Co-Founder, Adobe wasn't going to completely change Figma from the start. There is an Adobe blog post regarding the commitment to keeping Figma intact as an autonomous company.

At this time, there are no plans to change Figma's pricing and products from Figma will continue to be free products for Education purposes.

Figma also wanted to leverage Adobe's expertise in 3D, video, vector, imaging, and fonts to greatly enhance product design on the web.

According to Dylan Field, the combined company will build new tools and platforms to empower consumers to design products more quickly and easily.

While it will remain free, it is possible that Adobe will turn Figma into paid services and products.

Therefore, Vicigers can use Penpot as an alternative who replaced Figma. For gaming top ups, come on VC Market by VCGamers!


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